[BIC-announce] FW: 3D screening of Neuropolis (5 min promo version) this afternoon

[Jennifer Chew, Ms.]

PLEASE DISCARD IF THIS IS A DUPLICATE.  THANK YOU.  JENNIFER

Jennifer Chew
McConnell Brain Imaging Centre
MNI - WB317
3801 University Street
Montreal, Qc  H3A 2B4
Telephone:  514-398-8554
Fax:  514-398-2975



________________________________
From: neuro [mailto:NEURO at LISTS.MCGILL.CA] On Behalf Of Sandra McPherson, Dr.
Sent: Wednesday, November 04, 2009 7:49 AM
To: NEURO at LISTS.MCGILL.CA
Subject: [NEURO] 3D screening of Neuropolis (5 min promo version) this afternoon

Dear Neuro Faculty, Staff and Students,
The National Film Board will be set up in the Jeanne Timmins Amphitheatre this afternoon for screenings of the 3D promotion of Neuropolis (description below).

The segment is 5 minutes long.  We will begin the screenings at approximately 3:00 pm and bring people in to the amphitheatre 80 people at a time (due to the number of glasses).  We will end around 4:00 pm.

You are welcome to come by (and to forward this email to others) to see this exciting introduction into the 'city of the brain' which features David Colman, Robert Zatorre, Edward Fon, Ed Ruthazer, Donatella Tampieri and Dan Guitton.


Regards,

Sandra McPherson

 NEUROPOLIS

A documentary film about how scientists study the brain

"In Man is a three pound brain which, as far as we know, is the most complex and orderly arrangement of matter in the Universe."

Isaac Asimov

Description and concept:

Neuropolis will be a documentary film that will capture the passion of scientists who study how the brain works, and the awe they have about the subject of their study. The purpose of the film is to stimulate the natural curiosity about the brain that young people have innately, and to attract them into a career in Neuroscience. The title refers to the metaphor of the brain organized like a city, with "nerve centers" and "highways," and "neighborhoods." Both a large city and the brain are systems in which a very large number of events occur simultaneously and in parallel. In fact, brain structure actually resembles in many respects a city, and raises the fascinating question of how multiple processes occurring simultaneously are seamlessly integrated to give rise to our perceptions of the world around us.

In the film, problems in brain research will be defined and explained in simple terms by scientists and clinicians from the MNI of McGill University, and from around the world. Questions like: "How do we see? How do we form memories? Why do all cultures create music? How do we learn music and language?" will be addressed. Neuropolis will be bilingual, English/French, and will be readily accessible in terms of content to young audiences worldwide.

Neuropolis is a collaboration between the Montreal Neurological Institute of McGill University and the Stereo Lab of the National Film Board of Canada in Quebec.

The creative partners - the MNI of McGill University and the NFB:

The MNI of McGill University:

The mission of the Montreal Neurological Institute (MNI, or Neuro) of McGill University is to increase knowledge through original research, apply this knowledge to the treatment of neurological patients, and to disseminate this knowledge through outreach to all levels of society.

The MNI is the premier comprehensive neuroscience medical center in the world. Dr. Wilder Penfield's original vision for a great institution that would make major contributions on a global scale has driven the MNI for the past 75 years and it has been incredibly successful in this regard. The MNI exists to contribute solutions to problems of disease and problems of neuroscience and to disseminate through various

educational modalities the results of our experience. It offers the finest in clinical care for intractable neurological conditions and has been doing so for over 70 years. Generations of distinguished neuroscientists and clinicians from around the world have been drawn to the MNI to learn, to do research, to teach and to treat patients. They serve the Quebec community, and then return to their home institutions to put into practice what they have learned.

The MNI's outreach and teaching activities are extensive. At the MNI, hundreds of students and postdoctoral fellows are enrolled in advanced training programs. The MNI also participates in Brain Awareness Week and in Discovery Day, events in which students from Quebec come to the MNI to learn firsthand what it is like to do experiments in a laboratory. Of note, Montreal's grade 5 and 6 classes will be participating in the MNI's 75th Anniversary celebration this year by entering a citywide contest that will invite children to suggest items to be placed inside a time capsule that will be inserted into the original cornerstone of the MNI's first Pavilion, built in 1933. Representatives from the winning class will be in attendance during the ceremony and will put together the final contents of the time capsule, which will be opened 75 years hence, in the year 2082. In so doing, Quebec children will be taking part in history, and it is hoped that some of them will be in attendance when the capsule is opened 75 years from now!

The National Film Board of Canada - Stereo Lab (Quebec):

The National Film Board of Canada (NFB) has won 12 Academy Awards, including an honorary Oscar for it's "dedicated commitment to originate artistic, creative, and technological activity and excellence in every area of film making." The NFB has led the way in cinematic innovation for more than 70 years, and has been instrumental in creating and producing films in and about Quebec. For example, to celebrate the 400th anniversary of Quebec City and it's founder Samuel de Champlain, the NFB and the Musée de Civilization du Quebec joined forces to create "Facing Champlain" - a ground breaking, three dimensional stereoscopic film that is the centerpiece of a permanent exhibition in the heart of the old city of Quebec. The NFB Stereo Lab brings together innovative technologies and expertise from the NFB's animation studios to encourage experimentation in stereoscopic media. It is therefore at the forefront of the creation of optimal environments to explore and create new film experiences.

The partnership between the MNI and NFB in creating Neuropolis is well under way and represents a perfect match of complementary talents. Both institutions are state-of-the-art and are at the forefront of their fields. Together therefore, they form an ideal foundation upon which to create this innovative, exciting and adventurous new film.

Target Audience:

The main target audience will be pre-teenagers whose curiosities are still developing. The film should be equally suitable to adult audiences and will be vividly illustrated.

Format:

The format will be a 45 minute IMAX film in three dimensions. This format is the hallmark of the NFB Stereo Lab.

Budget:

The budget is expected to be about $7.5 million.

Distribution:

Distribution will be worldwide.

Partnerships:
In addition to the creative partners for Neuropolis (the MNI of McGill University and the NFB), we will be soliciting support from provincial education ministries as well as private foundations, corporations and individual philanthropists

Sandra McPherson, PhD
Communications Officer/Relationniste
Montreal Neurological Institute and Hospital, McGill University
Institut et hôpital neurologiques de Montréal, Université McGill
3801, rue University, Montréal (Québec) H3A 2B4
T 514 398-1902  F 514 398-8072 www.mni.mcgill.ca<http://www.mni.mcgill.ca/>
Join us in 2009 as we celebrate The Neuro's 75th Anniversary! Devez-vous absolument imprimer ce message ?  Do you really need to print this message?

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